SPARKLING JEWELS

Start with your essentials. Add colour

Sparkling Jewels is a colourful mix-and-match jewellery concept built around gemstones, personal styling and collectability. From timeless essentials to bold seasonal colour, every customer can create a combination that feels personal.

BECOME A RETAILER

Made to mix. Made to collect.

New essentials, gemstones and seasonal color palettes continuously create new combinations within the same Sparkling world.

BEADED BRACELETS

The signature of Sparkling Jewels

MIX & MATCH EARRINGS

One base. Endless combinations.

Designed for repeat business

COLLECTABILITY

Customers expand rather than replace.

SEASONAL RENEWAL

New Seasonal designs and gemstone palettes.

QUALITY & TRUST

Enduring craftsmanship. Lifetime warranty on gold-toned beads.

50%+ returning customers

Based on own Sparkling brandshop data.

More than jewellery

Sparkling Jewels is designed as a complete retail concept: branded displays, jewellery boxes, gift bags and ready-to-use campaign content, creating a consistent experience from campaign to counter.

Growing through
professional jewellery retail

Selected limited editions create additional moments throughout the season.

500+

retail partners across Europe

167

Active retail partners in the Netherlands

7

Active European markets

2+

Major seasonal launches yearly

Bring Sparkling Jewels to your store.

Join a growing network of professional jewellery retailers and offer your customers a colourful concept designed to inspire collecting, combining and returning season after season.

BECOME A RETAILER